The Sony FE 24-70 F2.8 GM is a standard zoom lens that is comprised of advanced lens technologies that guarantee incredible optical performance in a compact package. It’s perfect for travel, portrait, and event photography.

• 35mm focal length (52.4mm equivalent on APS-C bodies) makes for a great all around lens,
• Large aperture at f/1.8,
• Fast, precise, quiet autofocus

The new Sony Alpha 6600 has been designed to address the needs of the most demanding photographers and videographers with its versatility making it suitable for multiple types of shooting scenarios and users…

The Sony FE 50mm f/1.8 normal prime lens features an aspherical element to minimise aberrations, an f/1.8 maximum aperture, and delivers great images in an affordable and lightweight package, weighing in at just 186 grams…

Sony continues to deliver industry-leading full-frame mirrorless cameras with the Sony a7 III. Boasting a brand new 24.2MP back-illuminated Exmor R CMOS image sensor with increased sensitivity…

• 4K HDR Professional Camcorder,
• 1.0-inch Exmor RS Sensor,
• ZEISS Vario-Sonnar T* 29mm Wide Lens with 12x Optical Zoom

From 24mm to 105mm and F4 aperture throughout the zoom this high-performance G Lens offers consistently high image quality. In addition to outstanding optical performance it features compact, lightweight design for portability.