World’s Fastest 0.02 seconds AF acquisition speed plus 425 phase-detection and contrast-detection AF points covering approximately 84% of image area

Super telephoto zoom that meets the intense build requirements of Sony’s acclaimed G Master series lens lineup, the new FE 100-400mm GM model produces outstanding corner-to-corner sharpness throughout the lens focal range.

High-performance ZEISS® 50mm prime lens features a large f/1.4 maximum aperture as well as spectacular contrast and resolution throughout every image

4K Handheld Camcorder with all-new 1/3-type 3CMOS with 4K 50p/60p recording capability, 25x zoom lens and advanced Face Detection AF

Superb image resolution, speed, and focus. Remarkable high resolution of CMOS sensor, maximised by imaging engine, minimised vibration, 5-axis image stabiliser. Up to 10fp burst shooting with superb AF performance…

A well designed lens for professionals and enthusiasts alike, this Sony FE f/1.8 85mm full-frame mid-telephoto prime lens produces gorgeous portraits with sharp focus and beautiful bokeh with a 9-bladed aperture…

• 4K HDR Professional Camcorder,
• 1.0-inch Exmor RS Sensor,
• ZEISS Vario-Sonnar T* 29mm Wide Lens with 12x Optical Zoom

This standard prime lens with a 55mm focal length and large F1.8 maximum aperture offers stunning ZEISS Sonnar contrast and resolution for full-frame E-mount bodies…

The Sony FE 85mm F1.4 GM telephoto prime lens is the ideal portrait lens and offers pin-sharp resolution and beautiful, smooth bokeh thanks to the 11-blade circular aperture – the most ever used in a Sony Alpha lens.

The new Alpha 9 II builds on the impressive legacy of the original Alpha 9, maintaining ground breaking speed performance including blackout-free continuous shooting at up to 20 frames per second with Auto Focus and Auto Exposure tracking, 60 times per second AF/AE calculations while incorporating even more functionality driven directly from the voice of professionals…

A compact, lightweight E-mount lens for APS-C mirrorless cameras offering a 7.5x optical zoom of 18-135mm and a bright f/3.5-5.6 aperture with optical image stabilisation.

A great quality medium telephoto lens with fast aperture of F4 and precise, fast focusing.With built in Optical SteadShot image stabilisation for blur free hand held photography.